Building a Referral Program for Handyman Services That Boosts Reviews and Repeat Business

Hey folks, I've been running my handyman gig solo for about 5 years now, mostly fixing up decks and installing ceiling fans around the greater Atlanta area, and I've been thinking a lot about upselling through better reviews and reputation lately. One thing that's worked for me is setting up a simple referral program where after I complete a job like hanging new cabinet hardware or patching drywall, I text the client a quick note asking for a Google review and offer them $25 off their next service if they refer a friend. It's helped me get 15 solid 5-star reviews this year alone, which has made upselling add-ons like smart thermostat installs way easier since people trust the feedback. Just yesterday I turned a basic light fixture swap into a full bathroom fan upgrade because the client saw my profile and knew I was legit. If you're dealing with spotty reviews, try tying referrals to small perks like that, but make sure to follow up in person before you leave the job to build that rapport. Anyone else using something similar to protect your rep and grow the business?

man i feel you on the review hustle, been chasing those stars for my deck repairs too and its a grind but worth it when it lands the upsell.