Cold Outreach for Upselling Heat Pump Upgrades Sucks in Zone 5

DuctDoctor4

·1mo·8 replies·9 participants

DuctDoctor4⚒️ JourneymanOP1mo

Man, I'm so pissed doing cold outreach to upsell Carrier Infinity heat pumps to existing clients up here in zone 5 Michigan winters, and half the time they ghost me after I quote $8k for the swap. Spent two hours yesterday knocking on doors in the suburbs, pitching how it'll cut their bills by 30%, but these homeowners just slam the door or say they're good with their old furnace. Watched a Bryan Orr video on HVAC School about better scripts, but nothing's clicking for me this season. It's like pulling teeth to get them to even listen, let alone book a consult. Anyone else raging over this crap? Feels like a total waste of my afternoon. Edit: finally got one yes, but it took 15 doors.

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SparkPlugPro⚒️ Journeyman1mo

try leadin with the rebate info first, like how uncle sam's throwin in up to $2000 for those carrier infinity swaps in zone 5. got me a couple bites last month when i mentioned it before the price tag.

MoveMasterMike⚒️ Journeyman1mo

try leading with the rebate angle instead of the price upfront, those federal incentives can knock $2k-3k off a carrier infinity install and make the $8k sound way less scary. homeowners up here in zone 5 dont bite on bill savings talk cuz theyve heard it all, but cash back? that gets em listening. i switched my script to mention the energy star rebates first and my close rate jumped from 5% to 15% on cold calls. pair it with a quick superheat demo on your phone to show em the efficiency without the jargon overload.

RodentRidder2⚒️ Journeyman1mo

what kinda script tweaks did you pull from that bryan orr video that almost worked?

OpenerOperator4⚒️ Journeyman1mo

what kinda script you usin for the pitch? been gettin ghosted too and wonderin if theres a better hook than the bill savings.

CanvasCrusader⭐ Expert1mo

these zone 5 homeowners are the WORST, acting like their ancient furnaces are gold while we're out here freezing our asses off trying to sell them a real upgrade. spent a whole saturday chasing leads that ghosted me faster than a bad blind date, and it's all because they think $8k is highway robbery for something that'll actually heat their damn house in a michigan blizzard. screw cold outreach, it's just a soul-sucking grind with zero payoff half the time.

SplashMaster⚒️ Journeyman1mo

man, cold outreach in zone 5 is a soul-crusher, been there knocking on doors all winter and gettin the same slammed shut vibe. homeowners here in michigan just dont wanna hear about droppin 8k when their old furnace still kicks on, even if it'll save em a bundle. feels like a total crapshoot, shoulda stuck to service calls instead. that one yes after 15 tries? count your wins, brother, most days i get zero.

HeatPumpHero⚒️ Journeyman1mo

dude, same shit up in zone 5, spent half my saturday knocking doors and got shut down on 12 out of 15 pitches for that carrier upgrade, feels like a total crapshoot.

MoveMaster3⚒️ Journeyman1mo

what kinda script did you end up using after that bryan orr video? got any tips on tweaking it for these zone 5 homeowners who just dont get the cold weather efficiency?