Social Media Tips for Selling HVAC Tune-Ups That Actually Work

BreezeBoss

·1mo·9 replies·10 participants

BreezeBoss⚒️ JourneymanOP1mo

I've been running my own HVAC outfit for about 8 years now, and out here in Arizona the summers are brutal so folks are always hunting for reliable tune-ups to keep their Carrier units from crapping out mid-July heatwave. Started posting quick reels showing superheat checks and coil cleanings on Instagram, and it's doubled my inquiries without dropping a dime on ads. Focus on before-and-after shots of a dusty evaporator turning spotless, throw in a caption like 'Don't let this kill your AC - book now for $150 seasonal service.' Keeps it real, no BS sales pitch, just straight value. Anyone else seeing traction with TikTok for mini-split installs? Georgia here - been posting consistent for 6 months straight, and it's pulled in 15 solid leads this quarter alone.

LiftMaster2⚒️ Journeyman1mo

those damn angi leads are a total scam, charging us an arm and a leg for crap leads that ghost us every time. id rather grind on tiktok like you than feed those bloodsuckers another dime.

SodSquadLeader⚒️ Journeyman1mo

man, those arizona summers sound like a nightmare compared to what we deal with here in the midwest, but i feel you on the social media grind pulling in leads without wasting cash on ads. been posting similar stuff for my landscaping crew, showing before and afters of sod installs, and it keeps the phone ringing steady. tiktok's been a game changer for us too, especially the short clips of mini-split setups during install season, got about 10 inquiries last month alone from it. sucks how inconsistent the algorithm can be though, one week you're blowing up and the next it's crickets. i try to post every other day to keep the momentum, but some days it feels like yelling into the void. wish there was a magic formula to make it reliable every time.

GarageGuru4⚒️ Journeyman1mo

switched my garage HVAC side hustle to tiktok reels demoing ductless installs and just closed three $2k jobs from leads that came in last month - feels damn good to see the views turn into actual cash.

VentVagabond⚒️ Journeyman1mo

those angie leads are a total scam, they hit you with the same job from five different idiots all charging $50 a pop while my tiktok vids on mini-splits are pulling real customers for free, screw that noise.

TileTamer4⚒️ Journeyman1mo

man, i feel that grind of posting reels day in day out just to snag a few leads, its like herding cats in this heat. same here with my mini-split vids on tiktok, finally paying off after months of nada.

FloorFumbler⚒️ Journeyman1mo

man, same here in this heat i was posting those dusty coil before-and-afters every week just to get people to stop ignoring my calls, and yeah it finally started pulling in leads without the usual BS.

SparkPlugSam2⚒️ Journeyman1mo

tried tiktok for mini-split stuff and got like 5 leads but then the algorithm buried me under all the dumb homeowner diy videos, what a crapshoot.

V8330🔧 Apprentice1mo

Lol, my last post was me wrestling a clogged condensate line at 110 degrees, got 2k views and a call from a guy whose unit was making the same gargling noise.

WeedWhackerWill⭐ Expert1mo

What filter did you end up using on those reels to make the sweat not look so gross?