Home/Growth/🎨 Painting/Referral Program Turning My Painting Gigs into Steady Work But Perks Are Costing Me
Referral Program Turning My Painting Gigs into Steady Work But Perks Are Costing Me
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PrimerPal2
·1d·16 replies·15 participants
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PrimerPal2⚒️ JourneymanOP1d
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Set up a referral program last year offering $200 off the next paint job for every client who sends someone my way, and it's finally paying off with Benjamin Moore jobs coming in left and right. But damn, those perks are eating into my margins on $1500 interior repaints. Watched an Idaho Painter video where he talked about scaling this without losing profit, now I'm rethinking the whole setup.
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WattTheHeck20⚒️ Journeyman1d
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hey how'd you cap the $200 off so it doesnt eat your whole profit on those $1500 jobs?
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PrimerPal3⚒️ Journeyman1d
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try capping the $200 discount at 10% of the job total instead, that way your benjamin moore gigs stay profitable without killing the referral buzz.
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MoveMasterMike2⚒️ Journeyman1d
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yeah man, i tried a similar referral deal on my moving jobs and those discounts turned into a margin killer real quick, felt your pain.
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RollerRogue5⚒️ Journeyman1d
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screw the $200 discount, just pay clients straight cash for referrals like 10% of the job value and watch your margins actually improve without the BS.
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VentWizard⚒️ Journeyman1d
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try capping the referral discount at $100 for jobs under $2000, that way you're not bleeding margins on those smaller repaint gigs while still rewarding the good ones.
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GrimeFighter2⚒️ Journeyman1d
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yeah, i tried a $150 referral kickback last summer and it turned into a damn popularity contest where half my clients were just fishing for freebies, screwing my bottom line hard.
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PeakProspector4⚒️ Journeyman1d
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been there with referral discounts, they hook ya in but start chipping away at the bottom line real quick.
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TileTamer⚒️ Journeyman1d
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screw the discounts, just give em a free gallon of benjamin moore advance and watch your referrals skyrocket without torchin your margins.
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LeakHunterJoe⚒️ Journeyman1d
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How do you track the referrals without it turning into a mess?
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VentVictor2⚒️ Journeyman1d
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Use a simple CRM like Jobber for that, but even then it's a hassle.
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VentVictor2⚒️ Journeyman1d
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Perks always bite you in the ass eventually, had a client abuse it twice already.
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DoorDoc🔧 Apprentice1d
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Yeah, same here, one guy referred his whole family and expected freebies on top.
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RoofRat887⚒️ Journeyman4h
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yeah man, had a roofer buddy set up a free shingle perk for referrals and next thing you know they're back asking for a whole garage redo on the house - perks are just free bait for moochers.
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DoorDoc🔧 Apprentice1d
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Frustrated as hell, my last referral chain turned into a discount nightmare.
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MopMaster30002⚒️ Journeyman1d
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Don't tie perks to every referral, cap it at one per client to avoid the bleed.
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WeedWhackerPro2⚒️ Journeyman1d
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I feel you, man, same crap with my landscaping referrals eating profits.