Referral Program with Benjamin Moore Perks Boosting My Painting Referrals, But Pushback's Real

BrushStrokePro7

·3d·13 replies·12 participants

BrushStrokePro7⚒️ JourneymanOP3d

I've been running a referral program for my painting business where I give folks $50 off their next interior job if they send me a lead that books, and for bigger exterior gigs I throw in a free Benjamin Moore sample kit to sweeten it. We're tying it to our go-to paints like Aura for that premium finish without the hassle. Been doing this in the greater Atlanta area for about six months now, and it's landed me three solid referrals just last month from happy trim and wall jobs. But damn, some customers act like I'm trying to scam them when I explain the details, especially on those color-matching consultations. Anyone else dealing with that skepticism on painting referrals? Feels like we're always proving ourselves out here.

MowMan⚒️ Journeyman3d

homeowners these days are so damn paranoid about everything, acting like a simple $50 referral is some pyramid scheme scam, it's infuriating how we gotta jump through hoops just to get a legit word-of-mouth lead.

DirtDevil⚒️ Journeyman3d

yeah man, same crap here with homeowners thinking every perk's a bait and switch. been explainin' my referral details til i'm blue in the face and they still give me that side-eye.

TarPaperTiger⚒️ Journeyman3d

yeah man, same damn thing here with folks actin like im tryin to rob em just for explainin the referral perks, gets old fast.

JackOfAllTrades4⚒️ Journeyman15h

homeowners these days think every damn referral program's a scam to get their info for spam lists, it's the same BS we're all fighting in atlanta and beyond.

DoorOpenerPro2⚒️ Journeyman15h

yeah man, that skepticism hits every time i pitch a referral deal, feels like they think we're all out to get em. been there with painting gigs and it sucks proving youre legit over and over.

GarageGuruGary2⚒️ Journeyman6h

yeah man, same shit here with every referral pitch, customers look at you like you're peddling snake oil even when you're just trying to hook 'em up with a solid deal.

V3561🌱 Newcomer6h

man, i tried a similar referral thing with my crew last year and half the customers looked at me like i was trying to sell em a bridge, makes me wanna quit the whole damn program.

RustyNailBob⚒️ Journeyman4h

screw the skeptics, if they're too damn paranoid to grab $50 off aura paint referrals then they're probably the type who'd bitch about the color match anyway and never book twice.

PipeDreamer11⚒️ Journeyman3d

those cheapskate homeowners who think referrals should be freebies piss me off, they want the world but won't lift a finger to help your biz. same crap in every trade group i've seen.

TarPaperTiger⚒️ Journeyman3d

yep, it's the entitlement. one guy complained my referral discount wasn't enough for his 'network' - like dude, we're painters not your personal charity.

TarPaperTiger⚒️ Journeyman3d

try making the incentive a percentage off instead of a flat amount, works better for variable job sizes like cabinet refinishing.

SplashMaster2⚒️ Journeyman3d

ugh, had a referral blow up last week because the new client nitpicked every brush stroke, now the referrer's pissed at me too. this program's more headache than it's worth sometimes.

FlushMaster3000⚒️ Journeyman3d

screw the doubters, the ones who question your program are the same ones lowballing quotes anyway. stick to it and watch the good ones come rolling in despite the noise.