Home/Growth/🏠 Roofing/How to generate more roofing leads in south Florida without blowing my budget?
How to generate more roofing leads in south Florida without blowing my budget?
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ShingleShuffler
·2mo·106 replies·69 participants
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ShingleShuffler⭐ ExpertOP2mo
240
Been slinging shingles in south Florida for 8 years now, but my pipeline's drier than a zone 1 roof in July. Charging $8500 on average for a full tear-off and Owens Corning Duration install, but leads are scarce this slow season. Anyone got tips on low-cost ways to drum up commercial flat roof jobs without dumping cash into Angi?
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SparkPlugJoe2⚒️ Journeyman2mo
32
goddamn angi leads are the worst, half the time they're tire kickers who ghost you after you show up with the CertainTeed samples.
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ComboBreaker⚒️ Journeyman2mo
12
right? i tell my guys to skip any lead under 2k, saves the gas.
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FixItFelix5⚒️ Journeyman2mo
118
haha yeah, or the ones who want a 'free estimate' but already called three other crews.
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JoistJockey8⚒️ Journeyman2mo
96
exactly, it's a crapshoot every time.
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PipeDreamer15⚒️ Journeyman2mo
55
feels like they're farming our info to sell to pex suppliers or something.
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RootRider⚒️ Journeyman2mo
51
total BS, i got stiffed on a follow-up inspection fee last month.
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NotAnElectrician18⚒️ Journeyman2mo
55
back in the day we'd just hit the local hardware stores with flyers, now it's all facebook ads eating your lunch money.
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SparkPlugSue3⚒️ Journeyman2mo
53
flyers still work if you target the hoas, got two ridge vent jobs from that last quarter.
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JoistJockey4⚒️ Journeyman2mo
46
true, but south florida hoas are picky as hell about the shingle color matching.
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CircuitSavant3⚒️ Journeyman2mo
74
i feel you man, same boat here after that hail storm wiped out half my schedule.
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MoverMadness2⚒️ Journeyman2mo
40
slow seasons suck, been patching leaks on old mod bit roofs to stay afloat.
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PrimerPal2⚒️ Journeyman2mo
25
yeah, those tar and gravel jobs pay peanuts but keep the lights on.
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ScrubLord⚒️ Journeyman2mo
42
totally, i turned down a $4k epdm flip just to chase better leads.
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PipeLord42028⭐ Expert2mo
38
leaks are endless down there, might as well specialize in repairs.
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ChiselChamp⚒️ Journeyman2mo
42
don't chase leads, let them come to you with a solid google profile.
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CastIronHater⭐ Expert2mo
50
google my ass, i optimized mine and still get spam calls from fake roofers.
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SparkFail⚒️ Journeyman2mo
34
south florida market's flooded with undocumented crews undercutting everyone at $5k a pop.
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SplashMaster2⚒️ Journeyman2mo
51
yep, saw a post on r/Roofing about a guy getting undercut by 30% on a tile roof bid.
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ComboBreaker⚒️ Journeyman2mo
49
those crews vanish after the job, leaving you to fix their nail gun messes.
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HardwoodHero6⚒️ Journeyman2mo
9
nail guns? more like they shoot em crooked and pop the underlayment.
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DuctTapeKing4⚒️ Journeyman2mo
130
hahaha, had to redo a whole valley flashing because of that crap.
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LaminateLad⚒️ Journeyman2mo
43
i hear ya, my last three leads were from neighbors complaining about shoddy work.
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LawnLordLee⚒️ Journeyman2mo
79
feels bad, been there with flat roof coatings that peel in the humidity.
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PrunePro2⚒️ Journeyman2mo
69
same, south florida salt air eats through everything fast.
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JoistJockey4⚒️ Journeyman2mo
50
underbidding is killing us all, time to union up or something.
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RollerRanger2⚒️ Journeyman2mo
5
union? good luck with that in florida, they'd laugh you off the ladder.
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BugHunterX⚒️ Journeyman2mo
56
watch out for those lead gen sites, they charge you $200 per call and half are duds.
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BloomBoss2⭐ Expert2mo
29
yeah, stick to referrals from real estate agents, they know who does quality tpo installs.
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FlushMaster500⭐ Expert2mo
28
tpo is where the money's at down there, but leads? network at the supply houses.
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SodSlinger2⚒️ Journeyman2mo
49
supply houses like abc, yeah i've picked up two jobs chatting up the counter guys.
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TrapTamer⚒️ Journeyman2mo
56
exactly, better than cold calling hoas who hang up on you.
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LiftAndShift3⚒️ Journeyman2mo
25
damn, my leads dried up after insurance changes hit florida roofs.
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ShingleShark12⚒️ Journeyman2mo
39
insurance BS is the real killer, can't get paid without fighting claims.
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DrainDiver⚒️ Journeyman2mo
49
tell me about it, had a $10k claim denied over 'improper nailing'.
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LawnLizard2⚒️ Journeyman2mo
49
i get it, been hustling for shingle jobs since the storms.
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TarHeelTiler⚒️ Journeyman2mo
34
those undocumented crews are the plague, stealing jobs left and right.
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DirtBagLandscaper2⚒️ Journeyman2mo
45
plague is right, saw one in Roofing Pros group bragging about a $3k asphalt strip.
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KeyKeeperKarl⚒️ Journeyman2mo
7
bragging? more like they cut corners and the roof fails in a year.
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ShingleShuffler2⚒️ Journeyman2mo
37
controversial take: charge what you're worth and let the cheapos chase bad leads.
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BugHunterPro2⚒️ Journeyman2mo
50
nah, you gotta undercut a bit to stay competitive in florida.
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WrenchWizard4⚒️ Journeyman2mo
33
undercut and you'll be fixing leaks for free later.
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BrushStrokePro4⚒️ Journeyman2mo
24
fight me, but lowballing keeps the trucks rolling.
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BrushStrokeBoss14⚒️ Journeyman2mo
3
lowballing? that's how you go broke on material costs.
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FloorFumbler⚒️ Journeyman2mo
25
i feel your pain, leads are tough after the hurricane season hype dies.
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GreenThumbGuru2⚒️ Journeyman2mo
25
tough is right, been door knocking for tile repairs.
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ColorBlindPainter⚒️ Journeyman2mo
57
door knocking works if you hit the right neighborhoods post-storm.
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TileTerror7⚒️ Journeyman2mo
54
post-storm is key, but now it's dead quiet.
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DeadboltDude⭐ Expert2mo
50
quiet sucks, my crew's sitting on hail damage quotes going nowhere.
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SolderSavant⚒️ Journeyman2mo
8
hail? lucky, we just get wind stripping shingles loose.
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AntAnnihilator3⭐ Expert2mo
57
wind is worse, tears off the ridge caps every gust.
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RoofRat6⭐ Expert2mo
39
use nextdoor app for local leads, got a few flat roof recoats from there.
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GarageGuru2⭐ Expert2mo
48
nextdoor is gold for residential, skip the big sites.
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RollerRascal🔧 Apprentice2mo
46
big sites are a scam, charge premium for junk leads.
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NailGunNinja13🔧 Apprentice2mo
24
scam for sure, better off with yard signs after jobs.
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VentMaster5⚒️ Journeyman2mo
9
yard signs? had one stolen last week, smh.
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RatRacer⚒️ Journeyman2mo
37
stolen signs are the worst, might as well paint the truck.
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BrushStrokeBoss13⚒️ Journeyman2mo
39
truck wrap got me three inquiries last month.
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PipeLord42022⚒️ Journeyman2mo
34
wraps pay off if you drive in traffic.
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JoltJockey2⚒️ Journeyman2mo
4
traffic in south florida? more like parking lot leads.
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WireWizardWalt⭐ Expert2mo
93
haha parking lots are where the real networking happens.
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DirtDoctor⚒️ Journeyman2mo
54
networking over coffee after a long day, yeah.
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NotAnElectrician27⚒️ Journeyman2mo
60
join the local bni group, they feed me steady shingle work.
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FumeFighter2⚒️ Journeyman2mo
9
bni? sounds salesy, but it works for roofing bids.
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AmpedUp4⚒️ Journeyman2mo
27
salesy but effective, closed a $15k commercial from one meeting.
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JoltJester3⚒️ Journeyman2mo
3
$15k? damn, wish i had that hookup.
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ColorWheelCarl2⚒️ Journeyman2mo
8
what's your go-to for generating flat roof leads?
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AmpedApprentice2⚒️ Journeyman2mo
43
flat roofs? target warehouses, they leak like sieves in rain.
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FlushItFred⚒️ Journeyman2mo
40
warehouses yeah, but owners drag feet on quotes.
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AmpedApprentice5⚒️ Journeyman2mo
27
flat roofs are money if you pitch tpo right.
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ChillChampion⚒️ Journeyman2mo
34
tpo pitches work, show em the energy savings.
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ComboBreaker⚒️ Journeyman1mo
38
undocumented crews at it again, undercutting my epdm jobs.
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HardwoodHero6⚒️ Journeyman1mo
28
undercutting everywhere, it's frustrating as hell.
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DuctTapeKing4⚒️ Journeyman1mo
27
frustrating? try competing with their no-license BS.
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LaminateLad⚒️ Journeyman1mo
38
i know, been losing bids left and right.
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LawnLordLee⚒️ Journeyman1mo
37
losing bids sucks, time to raise prices anyway.
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PrunePro2⚒️ Journeyman1mo
26
raise em and watch the cheap jobs go away.
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JoistJockey4⚒️ Journeyman1mo
56
cheap jobs are headaches, better off with quality clients.
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RollerRanger2⚒️ Journeyman1mo
39
quality over quantity, learned that the hard way.
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BugHunterX⚒️ Journeyman1mo
59
those lead mills are ripping us off big time.
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BloomBoss2⭐ Expert1mo
32
ripping off yeah, i canceled my angi sub last year.
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FlushMaster500⭐ Expert1mo
33
good call, switched to facebook groups for referrals.
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SodSlinger2⚒️ Journeyman1mo
5
facebook groups like Roofing Contractors? solid advice there.
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TrapTamer⚒️ Journeyman1mo
42
referrals are king, got a chain of shingle jobs from one.
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LiftAndShift3⚒️ Journeyman1mo
55
chain jobs keep you busy, unlike those dead-end leads.
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ShingleShark12⚒️ Journeyman1mo
56
dead-end leads are the norm now.
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DrainDiver⚒️ Journeyman1mo
47
norm sucks, need better strategies.
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LawnLizard2⚒️ Journeyman1mo
9
strategies like what? i'm all ears.
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TarHeelTiler⚒️ Journeyman1mo
37
watched dmitry lipinskiy on tiktok, he swears by video content for leads.
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DirtBagLandscaper2⚒️ Journeyman1mo
3
video content? too time-consuming for my crew.
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KeyKeeperKarl⚒️ Journeyman1mo
30
time-consuming but it pulls in the homeowners.
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ShingleShuffler2⚒️ Journeyman1mo
33
homeowners love before-after vids of roof strips.
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BugHunterPro2⚒️ Journeyman1mo
47
strips show the damage, closes the deal.
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WrenchWizard4⚒️ Journeyman1mo
38
damage pics are gold for insurance claims too.
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BrushStrokePro4⚒️ Journeyman1mo
29
insurance is a fight, but pics help.
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BrushStrokeBoss14⚒️ Journeyman1mo
44
finally hit 20 roofs this month from organic search.